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Promotions - Discover attractive bundled camera and lens packages here!
 
Exclusively for UOB Lady's Cardmembers
Free $100 shopping voucher
Free lens coupon worth $100
 
Cameras
   
α900
   
 
DSLR-A900
Package 1
S$4,299
 
α900 DSLR Camera
DSLR-A900
Featuring a 24.6-mega pixel full frame Exmor™ CMOS image sensor, 100% coverage glass pentaprism viewfinder, high-speed 9-point AF and SteadyShot™ INSIDE, the DSLR-A900 delivers more options than ever
for total creative freedom.
+
FREE GIFT
Ducati CF Card 8GB
 
Ducati CF Card 8GB
α850
     
 
DSLR-A850
Package 1
S$2,999
 
α850 DSLR Camera
DSLR-A850
Featuring a 24.6-mega pixel full frame Exmor™ CMOS image sensor, 100% coverage glass pentaprism viewfinder, high-speed 9-point AF and SteadyShot™ INSIDE, the DSLR-A850 delivers more options than ever
for total creative freedom.
+
FREE GIFT
8GB Memory Stick
 
8GB Memory Stick Duo HX
α550
     
 
DSLR-A550
Package 1
S$1,299
 
α550 DSLR Camera
DSLR-A550
It's easy to capture brilliant, focused images thanks to an enhanced Quick AF Live View mode, 14.2MP Exmor™ CMOS sensor and up to 7fps continuous shooting.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A550L
(with Lens)
Package 2 S$1,399
 
α550 DSLR Camera SAL 18-55 SAM Lens
DSLR-A550L
α550 DSLR Camera + SAL 18-55 SAM Lens
Excellent image quality with responsive shooting. 14.2MP Exmor™ CMOS image sensor, enhanced Quick AF Live View and up to 7 fps continuous shooting. Included with the SAL18-55 all-purpose lens.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
     
α500
   
 
DSLR-A500
Package 1
S$1,199
 
α500 DSLR Camera
DSLR-A500
Achieve the best photographic results with premium quality easily with Quick AF Live View mode and 12.3MP Exmor™ CMOS sensor.
+
FREE GIFT
Vertical Grip 8GB Memory Stick Carrying Case SDW Course (Worth $85)
Vertical
Grip
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A500L
(with Lens)
Package 2 S$1,299
 
α500 DSLR Camera SAL 18-55 SAM Lens
DSLR-A500L
α500 DSLR Camera + SAL 18-55 SAM Lens
Enjoy exceptional picture quality and maximum shooting versatility with 12.3MP Exmor™ CMOS image sensor and enhanced Quick AF Live View.
+
FREE GIFT
Vertical Grip 8GB Memory Stick Carrying Case SDW Course (Worth $85)
Vertical
Grip
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
α380
   
 
DSLR-A380L
(with Lens)
Package 1 S$1,099
 
α380 DSLR Camera SAL 18-55 SAM Lens
DSLR-A380L
α380 DSLR Camera + SAL 18-55 SAM Lens
This versatile DSLR offers the fast response of Quick AF Live View and the shooting ease of a variable-angle LCD screen while an all-purpose lens is excellent for wide-angle and indoor shots.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
Carrying
Case
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A380Y
(with Lens)
Package 2 S$1,399
 
α380 DSLR Camera SAL 18-55 SAM Lens SAL 55-200 SAM Lens
DSLR-A380Y
α380 DSLR Camera + SAL 18-55 SAM Lens
+ SAL 55-200 SAM Lens

Quick AF Live View and a variable-angle LCD screen help you frame your shot easily and capture the action as it happens, even from far away using all-purpose
and telephoto zoom lenses.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
Carrying
Case
(Worth $85)
* Terms & Conditions Apply
 
α330
   
 
DSLR-A330L/TQ
(with Lens)
Package 1 S$949
 
α330 DSLR Camera
DSLR-A330L/TQ
Limited Edition
α330 DSLR Camera + SAL 18-55 SAM Lens
An exclusive edition, the A330 DSLR in bronze offers fast-responding Quick AF Live View and an easy-to-use tiltable LCD to help you compose your shots and capture the action as it happens. Included with all-purpose lens in bronze.
+
FREE GIFT
8GB Memory Stick Carrying Case Hand Strap SDW Course (Worth $85)
8GB Memory
Stick
Carrying
Case
Hand
Strap
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A330L
(with Lens)
Package 1 S$899
 
α330 DSLR Camera SAL 18-55 SAM Lens
DSLR-A330L
α330 DSLR Camera + SAL 18-55 SAM Lens
This versatile DSLR offers the fast response of Quick AF Live View and the shooting ease of a variable-angle LCD screen while an all-purpose lens is excellent for wide-angle and indoor shots.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A330Y
(with Lens)
Package 2 S$1,199
 
α330 DSLR Camera SAL 18-55 SAM Lens SAL 55-200 SAM Lens
DSLR-A330Y
α330 DSLR Camera + SAL 18-55 SAM Lens
+ SAL 55-200 SAM Lens

Quick AF Live View and a variable-angle LCD screen help you frame your shot easily and capture the action as it happens, even from far away using all-purpose
and telephoto zoom lenses.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
α230
   
 
DSLR-A230L
(with Lens)
Package 1 S$699
 
α230 DSLR Camera SAL 18-55 SAM Lens
DSLR-A230L
α230 DSLR Camera + SAL 18-55 SAM Lens
Enjoy the incredible ease of an intuitive
on-screen Help Guide and anti-shake
SteadyShot™ Inside technology on this
ultra-compact DSLR camera and lens kit.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
 
DSLR-A230Y
(with Lens)
Package 2 S$999
 
α230 DSLR Camera SAL 18-55 SAM Lens SAL 55-200 SAM Lens
DSLR-A230Y
α230 DSLR Camera + SAL 18-55 SAM Lens
+ SAL 55-200 SAM Lens

A versatile package that's perfect
for wide-angle scenes and indoor people-shots.
+
FREE GIFT
8GB Memory Stick Carrying Case SDW Course (Worth $85)
8GB Memory
Stick
LowePro
Bag
(Worth $85)
* Terms & Conditions Apply
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